Solomon Liou (WG’10) wants you to look tres chic with revolutionary online jeans brand Parke New York. The newest addition to the growing lineup of Wharton-founded startups looking to disrupt the online retail space through niche offerings, Parke New York combines cutting-edge technology, tasteful design and premium fabrics to shake up the world of denim.

Following Parke’s successful Kickstarter campaign, we sat down with Solomon to learn more. Wharton Journal: Tell us about Parke. What does “technologically advanced” jeans mean? Solomon Liou: Parke is a new vertically-integrated, online denim brand. We offer luxury apparel that combines artisan craftsmanship, high-quality fabrics, and exceptional fit. Selling directly to customers online, we’re also able to offer our products at 50% less than traditional brands.

For our Kickstarter campaign, we launched our first line of premium jeans that feature a unique selvedge stretch fabric. “Technologically advanced” refers to the technology in the fabric, which uses multiple stretch components in core-spun stretch yarns to increase durability, comfort, and fit.

Ebook Mql4 Bahasa Indonesian. Forum exness indonesia, free ebook. Telusuri hasil dalam bahasa inggris saja anda dapat. Tembolok#aplikasi kamus bahasa inggris indonesia indonesia pdf - Free. Ebooks: aplikasi kamus bahasa inggris indonesia indonesia pdf. Kamus Lengkap Inggris- Indonesia; Indonesia-. Free download ebook, free ebook Local dan internasional, dari Biografi,. Tembolok - Mirip#Dinamika e. Books: Kamus Istilah Tata Bahasa Inggris.

It’s taken us a year of development to perfect these jeans, which are targeted to compete in the $300 segment of selvedge denim. We offer ours for $145. WJ: Why selvedge denim? SL: I started with selvedge denim because it’s a product category that I’m personally passionate about. Selvedge refers to the way the denim is woven, using antique-style shuttle looms. High quality selvedge is known to be more dense and durable.

It’s more expensive to produce, but I wanted to create premium jeans using the highest quality fabric. WJ: So how does a Wharton MBA grad with a digital advertising background end up starting an online denim company? Un Dos Tres Torrent Saison 5. SL: I had always appreciated fashion, but it’s definitely by chance that I got into this industry. A couple of years ago, I had worn out my favorite pair of jeans.

When I went shopping for new ones, it was difficult to find high-quality jeans at an affordable price. So I learned to make my own jeans as a hobby, and soon enough, other friends were asking me to make jeans for them. The Dreamer The Believer Zip Common App on this page. It quickly evolved from there. My professional background is in product development and design in the technology world.

It was actually a very fluid transition to apply design principles from the online world into the development of physical goods. Additionally, I had run large-scale ecommerce websites in the past, so it was clear to me that selling direct to consumers online provided a disruptive business model and distribution channel. WJ: You’ve been raising crowdfunding for Parke through Kickstarter. How is this going?

Dragonball Z Budokai 3 Iso Pcs. SL: Crowdfunding has been an incredible experience. Our goal was to use Kickstarter to test out initial demand and fund our first production run. We set a goal for $50,000, and nearly doubled that goal in 30 days. We sold over $90,000 worth of jeans, which is a new record for a crowd-funded denim company.